Softline Pastel Payroll announces its name change to Sage Pastel Payroll & HR.

Business as usual.

Softline Pastel Payroll, part of the Softline Group, today announced that after months of planning, we will be rebranding and will be referred to as Sage Pastel Payroll & HR in South Africa, effective 04 February 2013.

“While the company’s branding will change, it is business as usual for Pastel Payroll”, says Ivan Epstein, co-founder of Softline and CEO of Sage AAMEA (Africa, Australia, Middle East and Asia).

What does this mean to you, as a valued Pastel Payroll customer? You will continue to enjoy the benefits of our locally developed Payroll and HR software, leveraging off global technology trends and collaborative developments and initiatives, providing you with even more innovative software solutions.

Softline was founded in 1988 by Ivan Epstein, Alan Osrin and soon after joined by Steven Cohen. Softline was established in the formative years of the business software industry in South Africa and succeeded in becoming a leader in the provision of business software and services to SMEs. Softline was acquired by The Sage Group plc in 2003, a leading global provider of business management software, serving over 6.5 million customers in 24 countries. Thus, Softline has been part of The Sage Group plc for 10 years and during this time we have continued to grow as well as provide essential support to you, our Pastel Payroll Customers.

To move forward, we believe it is now time to leverage the global power of The Sage Group and to align ourselves fully with the Sage brand.

2013 promises to once again, be an exciting year for our customers with new software solutions in store. As always, we will ensure that you receive the updated tax rates announced in the Budget Speech, soon after the announcement scheduled for 27 February 2013.

We thank you for all your continued support.

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